Thomson Snell & Passmore 450th Anniversary

Crafting a time-honoured celebratory marque for the oldest law firm in the world.

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Our clever number-ticker, exploiting the coincidence of synchronising ‘450’ with the founding and current year, provided a memorable hook across all campaign media.

The sense of perpetual motion not only celebrates TS&P’s iconic history, but also looks to the future, underpinning the firm’s promise that they will always be there to provide legal support for their clients.